BasicColor - World Hair Cosmetics Asia

Basic Color is a brand specializing in professional hair dye products. This project focuses on designing a poster and billboard that grab people's attention. Positioned as the ultimate choice for hair coloring, the key visual features a black-and-white photo, showcasing a male model in one version and a female model in another, with only the hair rendered in vibrant colors. This striking contrast emphasizes the bright and fresh hues of the product, effectively highlighting its features and capturing the attention of passersby.